YouTube Creators Summit
Every year, YouTube brings together its top content creators for a special summit. This summit is designed to both inspire them — through ideas, lessons, and stories from a wide range of industry professionals — and reward them for their incredible contributions to the success of the platform. In 2016, MAS once again worked with YouTube on this event, taking over Highline Stages in New York City and turning it into a dynamic presentation space, lounge area, colorful lunch room, and temporary set for a segment taping of the Rachael Ray show. Guest speakers included Laverne Cox, Aziz Ansari, Rahzel and Ilana Glazer, and Abbi Jacobson of Broad City. Hypnotist Richard Barker provided some comic relief by revealing, live on stage, the hidden talents of several of the creators. All 140 creators were housed at The Standard East Village hotel during the course of the summit, with rooms decked out in ridiculous swag. Evening activities included cocktail parties at the hotel and a dinner at The Park in the Meatpacking District, along with a late night after-party at
the bar Up and Down.